Direct Marketing Executive Job Description

Job Overview

A Direct Marketing Executive works closely with the CRM Manager to develop an overall direct marketing strategy for the company. With responsibility for writing copy, carrying out campaign analysis and reporting.

Duties and Responsibilities

Work with the CRM Manager to create and implement the Direct Marketing plan
Copy writing of campaign material for both online and offline campaigns, including website, email and direct mail pieces
List management, ensure that contact lists are relevant and up to date
Briefing of external agencies for design and print
Campaign analysis and reporting
Make recommendations for future activity

Skills / Attributes Required

Degree in marketing or equivalent marketing qualification e.g.CIM
Clear communicator both written and verbal
An ability to understand basic DM Analytics
Have a strong commercial awareness
Great Organisational skills
Be creative in your way of thinking
Works well in a team

Typical Salary Range

£20,000 to £25,000

Direct Marketing Executive Job Description

Job Overview

Duties and Responsibilities

Skills / Attributes Required

Typical Salary Range

CV Screen is a full service Recruitment Agency which has been placing candidates since January 2000.

Tel: 0345 200 8170